Social Media Management:

• Manage and maintain the company's social media pages (Facebook, LinkedIn, Instagram, Tiktok etc.)
• Create and curate engaging, relevant, and timely content for social media platforms
• Develop and implement social media marketing campaigns to increase brand awareness, drive website traffic, and generate leads
• Monitor and respond to customer inquiries and comments on social media in a timely and professional manner

Website Management:

• Oversee the company's website, ensuring it is up-to-date, user-friendly, and optimized for search engines Collaborate with the web development team to enhance the website & functionality and user experience Implement and monitor search engine optimization (SEO) strategies to improve the website &  visibility and ranking

Content Creation and Management:

• Develop and maintain a content calendar for the company's website, social media, and other digital channels
• Write and edit high-quality, engaging content, such as blog posts, property listings, and marketing materials
• Ensure the consistency and coherence of the company's brand voice across all digital channels

Digital Advertising and Media Buying:

• Develop and execute targeted digital advertising campaigns across platforms (e.g., Google Ads, Facebook Ads, LinkedIn, Tiktok Ads)
• Manage the digital advertising budget and optimize campaign performance based on data and analytics Stay up-to-date with the latest digital advertising trends and best practices

Performance Tracking and Reporting:

• Monitor and analyze the performance of digital marketing campaigns and initiatives
• Generate comprehensive reports on key metrics, such as website traffic, lead generation, and social media engagement
• Identify trends, insights, and opportunities for improvement, and make data-driven recommendations to enhance the company's digital marketing strategy.

Market Research and Competitive Analysis:

• Conduct regular market research to understand the target audience, their preferences, and industry trends
• Analyze the digital marketing strategies and initiatives of competitors to identify areas for improvement and differentiation

Competencies Requirements

• Proficient in digital marketing strategies: SEO, SEM, social media marketing, email campaigns, and content creation.
• Skilled in data analysis tools: Google Analytics, Facebook Business Suite, and social media insights for performance tracking. Strong design skills using Canva and basic knowledge of graphic editing tools.
• Advanced knowledge of Microsoft Office Suite: Word, Excel, PowerPoint for reporting and presentations. Expertise in managing paid ads campaigns (Google Ads, Facebook, Instagram).
• Solid communication and organizational abilities for client and team interactions.

Requirements ;

• Bachelor & degree in Marketing, Business Administration, or a related field.

Certifications in Google Ads, Google Analytics, or Meta Blueprint are a plus. Knowledge of

current digital marketing trends and tools.

Experiences:

• 3-5 years of experience as a Digital Marketing Executive or similar role, preferably in an agency environment.
• Hands-on experience in managing multiple client accounts and campaigns simultaneously.
• Proven success in increasing online visibility, engagement, and conversions through tailored strategies.
• Experience in creating visually appealing and brand-consistent marketing materials with Canva and other tools.
• Track record of working in fast-paced environments and delivering results within deadlines.

No Benefits